This design is a case of WHAT?! (Who Had Accomplished This?!). The design that is to be analyzed is the Mississauga city logo that is issued on all city advertisings as well as clothing. If a foreigner were to look at this logo they would first off not recognize what is being shown, such as the buildings. It almost looks like it’s a docking bay or a harbor for that matter. Yet we understand that that is city hall all the way by square one, with only using geometric shapes. This is a good idea but it also is a bit confusing because it is abstract and it is still even hard to tell that it’s the civic center (city hall). What needs to be done is the logo needs to be updated because its been used since before I was born and it needs to show what Mississauga is really like and something more recognizable too.
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