Selling Experience in Graphic Design & Advertising

In my opinion I believe that advertising and graphic design are heading towards delivering experience as the end product. When you look at what people are interested in, they only want to see something that could either relate to them or give them a type of experience that they could relate to. The experience that these people are observing must have some relevance in their life, if not then they wouldn’t care about it. They want something that satisfies their needs, such as cleaning up the house with ease with those swiffer wipes or magic erasers from Mr. clean. It’s not the product that is being sold it is the experience, without it no one would have nothing to gain from it.